Audience

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Biocompare is currently one of the most popular online search portals for products and services relating to the Life Science and Analytical Chemistry industries.

Why Scientists Visit Biocompare

Biocompare has created a single resource where life scientists source products and learn about the latest technologies relevant to their research.

With over 2 million products/services from the majority of leading suppliers, the primary reason for visiting Biocompare is to find and compare products.

  • Users spend on average 8.11 minutes each time they visit1
  • 87% either authorize or recommend purchases.2
  • 79% of Users feel they learn a sufficient amount on Biocompare to choose a product to purchase.2

Scientists Keep Coming Back

45% of users to Biocompare are return visitors coming back to Biocompare. Through eNewsletters and email blasts, users stay up-to-date on the latest technologies and are reminded to return to Biocompare.

  • Over 260,000 Registered Users3
  • Over 69,000 Unique eNewsletter Subscribers3
  • Over 50,000 Unique Email Blast Subscribers3

Sources:

  • 1 Omniture Web Analytics
  • 2 Biocompare User Survey September 2009
  • 3 Biocompare Database Information
87% Authorize or recommend purchases Average time on Biocompare is 8.37 minutes