Bench Tip Articles

Designed to help your company establish thought leadership, Bench Tips are informative articles featuring expert advice to help researchers tackle a challenging laboratory task or technique. Each Bench Tip is sponsored, written by Biocompare and can include an author byline from your company's designated person.

Features:

  • Sponsor logo is positioned noticeably at the top of an article.
  • Links to sponsor’s related products in the Biocompare Product Directory.
  • Biocompare’s editorial team will write the article using sponsor-provided sources and/or technical materials.
  • The article byline can be given to a sponsor representative for maximum thought leadership positioning.
  • Bench Tip can be included in Biocompare's highly successful Lab Best Practices eBook series for an additional fee. Leads generated through the gated form will be shared with those companies who include the Bench Tip in the eBook. We publish at least two per year.
  • Comprehensive promotional package includes: article posting on Biocompare homepage, appearance in relevant eNewsletters, and social media posting.
  • A PDF file of the article will be provided for your own use

Reporting:

  • After 12 months metrics reported include page views, as well as click-throughs to associated products.
  • If the eBook option is selected, the eBook leads will be delivered via email in an Excel file format in a frequency you designate.